REN TV has shifted its branding significantly over the last decade to focus on a "social and political" and "action-packed" content strategy. Its current priority audience is families and men interested in action and documentaries. RMAA Group Typical Friday night content now includes: Action Movies:

In Russia, REN TV is part of the second multiplex (Channel 11), available for free via standard antenna. Note on Adult Content:

Ren TV's Friday night adult movies quickly gained popularity, attracting a significant audience and generating buzz around the network's programming. The adult content appealed to a specific demographic, particularly young adults and those seeking alternative entertainment options. The programming also sparked conversations about sex, relationships, and social issues, which resonated with some viewers.

Ren TV's Friday night adult movies were a defining feature of the network's programming in the early 2000s. While the content was popular among some viewers, it also sparked controversy and criticism. The eventual decline of the adult movie block marked a shift towards more mainstream programming, reflecting changing audience preferences and regulatory pressures.