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To be gaul is to be trendy, sociable, and "cool". This often involves hanging out at shopping malls ( nge-mall ) or cafes ( ngafe ) and using a specialized slang known as Bahasa Gaul or Bahasa Alay .

While distinct from the Western "Asian Baby Girl" (ABG) trope, Indonesian ABG style focuses on casual clothing and natural makeup popularized by social media influencers. Critical Social Issues (2026) www abg mesum com new